Are you looking to boost revenue and grow your customer base while earning referrals? Try looking in the attic.
More specifically, it could be worth exploring offering pest preventing, loose fill (also known as blown-in) insulation services for your customers’ attics. Blown-in and foam board insulation are two valid means of protection for basements and crawlspaces, too. Polyurethane spray foam insulation (PSFI) is yet another option, but if installed incorrectly, it can cause problems for pest inspections down the line and is beyond the scope of this article.
FIRST THINGS FIRST
With borate-impregnated product available to pest management professionals (PMPs) via their industry distributors, online direct and even, in some cases, via big box stores (but to small-scale professionals only, not competing with do-it-yourselfers), there are three main ways, in no particular order, in which you can offer insulation services to new and existing customers:
⦁ Basic service is ensuring there is a proper amount of clean insulation to save customers on heating and cooling costs — up to 30 percent, say some sources. Insulation done right also provides them with a quieter environment, and helps to protect their homes from wildlife, rodents and other pests, both as a physical barrier to entry and by reducing moisture levels from condensation and other factors. It is typically bundled with exclusion services.
⦁ Attic capping involves blowing in insulation directly on top of existing insulation, or “capping off.” It can be bundled with quarterly pest control services.
⦁ Attic restoration involves removing soiled insulation and replacing it with new insulation. It can be bundled as part of a whole-house treatment for pest control and prevention.
These insulation services can be performed by your team, subcontracted, or you can take a hybrid approach. A lot of information is out there regarding this market segment, but in addition to the highlights that follow, know that your supplier and distributor representatives can help answer specific questions.
Common pest control industry insulation products include Thermal Acoustical Pest Control (TAP) from Pest Control Insulation (PCI), which features technical-grade borate (orthoboric acid). Because it’s registered by the U.S. Environmental Protection Agency as a pesticide, TAP only needs to be applied by a pesticide license holder; no insulation contractor license is required. [CONTINUE READING]
See the full Profit from Insulation Done Right article here.
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